All GM Brands Photos

There was not much of a blue sky at the top of General Motors bankruptcy earnings report, the title was a loss of $ 1.2 billion. But there may be a ray of light in chunks of data collected at Edmunds.com. Analysts in Santa Monica, California, shopping and auto research site say that while the gain on sale of vehicles is flat, consumer interest in cars is up. And consumers seem to associate the brand of GM crops and GM (and problems).

As the review of the company, based on the proportion of visitors to Edmunds.com to see specific content pages on a vehicle or a brand in a given month, all four GM brands seen improvement since January this year. Revision Buick has gone from 1.35% to 2.71% from 2.43% to 3.18% Cadillac, Chevrolet at 11.56% to 10.79%, and the review of GMC were 2, 78% for 3, 83% on Edmunds. Jeremy Anwyl, president of Edmunds.com, Marketing Daily says that the improvement in the treatment of Chevrolet is especially important because it is 60% of its business. "So a 1% improvement for Chevrolet are worth more than a similar improvement for Buick. Most important is the size of the divisions."